
WHAT WE DID
Creative execution idea and production I Event organization I Workshop
PROBLEM
CPF aims to drive digital transformation and inspires their employee to adopt innovative technologies and achieve better business results by providing an overview of the current technology landscape and interesting use cases.
THE STRATEGY & TACTICS
We developed a 3-session program :
1.X-plore : “Explore” An inspirational talk on why digital transformation matters, exploring CPF’s strategy and direction
2.X-perience : “Experience” An explanation of workshop guidelines from internal executives, encouraging participants to explore technology use cases for process innovation that can enable the process innovation improvement.
3.X-potential : “Exponential” An immersive, hand-on workshop on technology innovation, led by startup experts. Participant also visit booth showcases to explore technology use cases.
RESULTED
•190 participants

